a method of stimulating creative activity and productivity. He proceeds from the assumption that in the usual methods of discussion and problem solving, the emergence of innovative ideas is hindered by the control mechanisms of consciousness, which constrain the flow of these ideas under the pressure of habitual, stereotypical forms of decision-making. In order to remove the effect of these factors, a group meeting is held, each member of which expresses any thoughts on the proposed topic, without controlling their flow, without evaluating them as true or false, meaningless or strange, and at the same time trying to encourage others to such free associations of ideas. After the first round, the total mass of ideas expressed is analyzed in the expectation that among them there will be at least a few containing successful solutions. It is widely used in personal growth and socio-psychological trainings.