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The cognitive model emphasizes the central role of cognitive mental processes or functions in determining behavior, These functions were considered obscure by early behaviorists. Behavior.

It is the group that is being experienced. Often, The results of the experimental group study are compared with the control group.

The effect of researcher expectations on participants’ responses leading to distortion of research results.

The founder of this school is the American psychologist John Broadus Watson of 1912 (1858-1878 J. B. Watson, ), It was influenced by the experiments.

This school appeared at the end of the XIX century – the beginning of the XX century, In American experimental psychology. This school was co-founded.